Clear Lake, Iowa is set to celebrate the grand opening of the Surf Music Experience Center (MEC) starting Friday, September 5th. This new 10,000-square-foot facility, located adjacent to the historic Surf Ballroom, promises an immersive journey into the golden age of rock ‘n’ roll, featuring rare artifacts and interactive exhibits.
Key Takeaways
- Free admission to the MEC during its opening weekend (September 5-7).
- Exhibits include never-before-seen artifacts related to rock legends Buddy Holly, Ritchie Valens, and J.P. “The Big Bopper” Richardson.
- The centerpiece is "Not Fade Away: The Surf Ballroom Immersive Experience," a multi-sensory exploration of rock’s origins.
- A series of events, including a VIP preview, concerts, and a ribbon-cutting ceremony, will mark the opening.
A Deep Dive into Rock ‘n’ Roll History
The Surf Music Experience Center aims to serve as a visitor hub for the Surf District, offering a comprehensive look at the music that shaped American culture. Visitors can expect to see artifacts that have never been publicly displayed before, providing a unique connection to the artists who performed at the iconic Surf Ballroom.
"Not Fade Away" Immersive Experience
The highlight of the MEC is "Not Fade Away: The Surf Ballroom Immersive Experience." This innovative exhibit utilizes multi-sensory elements, including digital storytelling, restored audio, and original archival materials, to transport visitors back to the birth of rock ‘n’ roll. It’s designed to be a captivating journey through the sounds and stories that defined an era.
Opening Weekend Celebrations
The festivities kick off on Thursday, September 4th, with an exclusive VIP sneak preview, a guided memorial site tour, and a book signing by author Tommy Canale. The public opening begins on Friday, September 5th, with the MEC open from noon to 8 p.m., coinciding with a Brothers Osborne concert at the Surf Ballroom.
Saturday, September 6th, will see the MEC open from 10 a.m. to 6 p.m., followed by a free concert by Richie Lee & the Fabulous 50s at the Surf Ballroom. The official opening weekend concludes on Sunday, September 7th, with a noon ribbon-cutting ceremony. This event will feature remarks from local dignitaries and family members, culminating in a celebration of what would have been Buddy Holly’s 88th birthday. The MEC will be open from noon to 6 p.m. on Sunday.
Sources
- Surf Music Experience Center opens Sept. 5, Globe Gazette.
